The Modern Mediasphere™ blog is a tour of modern media in action. Ever ask “what is it good for?” Here's a place to experience what is happening in new media, to see how it is being applied, and what it means for you. Modern media can be a surprising answer to finding innovation for your business – for creating new communications, new services, products, or experiences that excite your customers and benefit your entire business.
Our commitment for this blog is to help you find meaning in new and emerging media by answering the question “what is it good for?” Our hope is it inspires you to get in sync with everyone who touches your business by implementing modern practices and creating modern offerings.
Modern Mediasphere™ is written primarily by me, Linda Zimmer. I founded a company, MarCom:Interactive in 1999, a modern media company specializing in Internet communications and emerging media – but I’ve been doing that in a variety of ways for over 17 years. Our Modern MediasphereTM suite of professional services are designed to assist you at every stage of engaging new media – from strategy to implementation and measurement.
We have a long history in Internet communications, and are deeply immersed in today’s communications trends. Long ago we committed to “teaching our clients to fish” in the waters of emerging media. We are adamant and passionate about this – and this blog is just one element of our Modern Mediasphere™ suite of services, a resource you can access anytime.
I hope you stay with us, comment often and discover new and interesting things.